Why Yellowstone, Paramount’s Biggest Show, Isn’t on Paramount Plus

Kevin Costner stars in Yellowstone, one of the most-watched scripted shows on TV.  
Paramount Network

Yellowstone is, by far, the Paramount Network’s biggest hit. It’s also one of the biggest hits on cable, period. Season three’s cliffhanger finale drew the biggest audience of any scripted TV show on cable in 2020, with 7.6 million viewers watching it. Its fourth season premiere in November nearly doubled that, with 14.7 million viewers. And streaming service Paramount Plus would seem like the natural place to turn for anyone hoping to stream it.  But, counterintuitively, the one show most associated with the Paramount name is nowhere to …