NFT Transactions Projected to Hit $40m by 2027 amid Metaverse Trend

Non-fungible token (NFT) transactions are expected to reach $40 million by 2027 as the metaverse trend continues to gain steam, according to a report by Juniper Research.

The study noted that a 66.6% growth would be recorded during the forecast period. Per the report:

“NFT transactions will rise from 24 million in 2022 to 40 million by 2027. This is based on our medium scenario for adoption, with brands leveraging the metaverse to boost digital growth.”

For consumer-centred businesses, the research pointed out that creating NFT-based content would give them a competitive advantage based on the changing needs of the younger and tech-savvy demographic.
Younger generation consumers …
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