Google to go further on ads transparency and data access for researchers as EU digital rulebook reboot kicks in

Google has said it will increase how much information it provides about ads targeted at users in the European Union. It is also expanding data access to third party researchers studying systemic content risks in the region. The actions are among a number of steps it’s announcing today which it says are aimed at complying with the bloc’s Digital Services Act (DSA).
A DSA compliance deadline for larger platforms with more than 45 million regional users — 19 of which the EU designated back in April — kicks in on Friday (August 25).
Ahead of that deadline we’ve seen a string of …
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