It’s official: the iPhone Pro Max is the world’s most popular smartphone

If you’re a fan of iPhones with massive 6.7-inch screens, you’re definitely not alone –and some new stats for 2023 show that Apple iPhone Pro models have topped global annual shipments for the first time. According to market analysts Canalys, the iPhone 14 Pro Max was the biggest-selling smartphone worldwide during 2023, closely followed by the iPhone 15 Pro Max. As the firm states, this reflects “the market’s premium shift” and also the continued dominance of the iPhone, which took seven of the top 10 spots.But what’s particularly interesting is that, in a year when an iPhone Pro model topped global shipments for the …

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